THE ALKALINE WATER COMPANY (NASDAQ:WTER | CSE:WTER | F:AWJA | SG:AWJA)
The Alkaline Water Company is pursuing a successful growth strategy in the booming value-added water sector, which is experiencing 3x faster growth than standard bottled water.
In this exclusive webinar, ValuetheMarkets.com’s Ben Turney speaks to CEO Ricky Wright about the company’s 250% rise in the summer months and what could drive the stock even higher moving forward.
Alkaline water already has a significant celebrity following. It’s famously drunk by the likes of Beyoncé, Mark Wahlberg and decorated all-star quarterback Tom Brady.
But what is the real reason that company revenue has more than tripled in recent years?
The NASDAQ-listed firm spotted a gap in the market for a high-quality health and wellness products.
“We’ve gone from a water company to a top lifestyle brand in the last six years. The beauty of it is this: we have sold over $200 million at the retail level and we have done so organically. Very few companies have been able to accomplish that in the short timeframe that we have.”
— Ricky Wright: CEO, The Alkaline Water Company
The timing for the growth of its premium Alkaline88 product couldn’t be better.
Stress and anxiety is rocketing in the wake of the worst global pandemic in a century. Triggers for common health complaints linked to inflammation are on the rise. A growing number of academics are studying the anti-inflammatory properties of this enhanced beverage.
And more people are looking to easy-reach alternatives to calm their nerves, soothe their bodies and put them in better shape to live their lives.
From kombucha to ice teas, the natural health drink market is exploding.
But none has the scientific bona fides of Alkaline88. There’s a reason why it’s flying off the shelves in Walmart, CVS, Safeways and Albertsons.
“My business model is low people, low capital, annuity cash flow margins, nothing happens without a sale. We now are in over 70,000 stores nationwide. So we’re really well penetrated in the US and particularly in the food grocery market.”
— Ricky Wright: CEO, The Alkaline Water Company
